How to Boost Your Planned-Giving Program
Join Our Webinar — Jump-start your planned-giving program by learning how to create appeals and marketing materials that resonate — even during these challenging times. You’ll learn from a planned-giving director at a nonprofit, a veteran consultant, and a planned-giving director at a financial-services firm. They’ll share:
- Strategies for strengthening legacy giving (even if you’re just getting started)
- Tips for developing a planned-giving strategy
- Real-world examples of how to frame conversations and messages, and
- Detailed marketing advice and examples
Plus, you’ll get tips on how to recognize these donors and keep them engaged in your work. Register now to get the early-bird rate for this session, which airs Thursday, October 22, at 2 p.m. Eastern.
Online Briefing: Promise and Peril: Nonprofits in the Age of Big Tech
Nonprofits are moving more of their work and meetings online, especially since the pandemic struck. And while technology offers opportunities for connecting in ways unimaginable a generation ago, it also presents risks and creates digital divides that exacerbate longstanding societal inequities. Nonprofits are especially vulnerable as they become more dependent on technology. Budget shortfalls can lead organizations to skimp on security or use free software that comes with unfavorable conditions.
In a recent Chronicleopinion series, Lucy Bernholz calls on nonprofits, including foundations, to recognize risks associated with an overreliance on big tech companies, take steps to diminish that dependency, advocate for policies that protect consumers, and invest in alternative solutions. Join us to hear Bernholz’s views and those of other experts who will discuss these issues and innovative approaches that democratize technology. Our panelists also will argue for greater philanthropic investment in nonprofits’ ability to use technology safely and will share resources to help nonprofits better manage digital risk.
Individual Chronicle subscribers are automatically preregistered and will receive an email with a link to join. Non-subscribers, register now to secure a spot.