1-800 Contacts lawsuit takes aim at Warby Parker's ad search strategy | Retail Dive

Retrieved on: 2021-08-24 16:03:36

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1-800 Contacts lawsuit takes aim at Warby Parker's ad search strategy | Retail Dive. View article details on hiswai:

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For DTC brands and retailers, search ads have become a lynchpin for marketing strategies. Google, together with Amazon, dominates product search.

Article found on: www.retaildive.com