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2024's Marketing Strategy Is No Longer About Brand DNA - Adweek

Retrieved on: 2023-12-06 22:19:08

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2024's Marketing Strategy Is No Longer About Brand DNA - Adweek. View article details on HISWAI: https://www.adweek.com/brand-marketing/2024-marketing-strategy-brand-genome/

Excerpt

The brand genome is the central strategic tool leaders have at their command.

Article found on: www.adweek.com

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