Absolut's Largest Global Campaign In A Decade Says We're All 'Born To Mix' | The Drum

Retrieved on: 2022-06-07 02:47:30

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Absolut's Largest Global Campaign In A Decade Says We're All 'Born To Mix' | The Drum. View article details on HISWAI: https://www.thedrum.com/news/2022/06/06/absolut-s-largest-global-campaign-decade-says-we-re-all-born-mix

Excerpt

The playful “Born to Mix” message marks a pivot in that zeitgeist, and thus, the brand's marketing strategy, which for the past few years ...

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