Are virtual influencers less credible than human ones? SEA consumers weigh in

Retrieved on: 2022-02-04 08:30:05

Tags for this article:

Click the tags to see associated articles and topics

Are virtual influencers less credible than human ones? SEA consumers weigh in. View article details on hiswai:

Excerpt

Virtual influencers are not new to the marketing and advertising industry, with brands from F&B to the fashion industries leveraging them to ...

Article found on: www.marketing-interactive.com