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Boeing could have learned from McDonald's about how to manage a crisis - and your customers

Retrieved on: 2024-06-05 19:59:08

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Boeing could have learned from McDonald's about how to manage a crisis - and your customers. View article details on hiswai:

Summary

The article's examination of Boeing's response to crises, including the 737 MAX groundings, underscores the importance of effective public relations in satisfying stakeholders and safeguarding corporate finance. McDonald's serves as a positive contrast, illustrating successful PR strategies.

Article found on: www.morningstar.com

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