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Brand imitation: Flattery, or a ploy? - afaqs!

Retrieved on: 2023-11-27 00:35:30

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Brand imitation: Flattery, or a ploy? - afaqs!. View article details on HISWAI: https://www.afaqs.com/news/mktg/brand-imitation-flattery-or-a-ploy

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The parallels extend beyond the effervescence within the bottles, as the packaging, colour scheme, and even the communication strategy bear an ...

Article found on: www.afaqs.com

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