Chinese company gets taste of Moutai's fiery brand power with name change

Retrieved on: 2021-02-18 12:45:00

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Distilleries

Kweichow Moutai

Geography of China

Maotai

Subdivisions of China

Shanghai

Shanghai Stock Exchange

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Chinese company gets taste of Moutai's fiery brand power with name change. View article details on HISWAI: https://www.reuters.com/article/china-moutai-brand/chinese-company-gets-taste-of-moutais-fiery-brand-power-with-name-change-idUSL4N2KO1OQ

Excerpt

The practice - and the market reaction - highlight how such opportunism can be effective in a market heavily influenced by retail investors. Xinyang ...

Article found on: www.reuters.com

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