Companies Need to Focus More on Cash Flow and Return on Capital - Harvard Business Review

Retrieved on: 2024-02-29 20:07:56

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Companies Need to Focus More on Cash Flow and Return on Capital - Harvard Business Review. View article details on HISWAI: https://hbr.org/sponsored/2024/02/companies-need-to-focus-more-on-cash-flow-and-return-on-capital

Summary

The article discusses the misalignment in corporate focus where companies prioritize profit over cash flow (CF) and return on capital (ROC), crucial for value creation, despite natural language processing studies showing they're undervalued in executive compensation and analyst dialogues.

Article found on: hbr.org

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