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DTC beauty brands are replacing focus groups with private online clubs

Retrieved on: 2021-07-14 04:05:53

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DTC beauty brands are replacing focus groups with private online clubs. View article details on hiswai: https://www.glossy.co/beauty/dtc-beauty-brands-are-replacing-the-focus-group-with-the-private-online-club/

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Part focus group, part influencer campaign planning tool and part social ... For small brands that don't have the massive market research budgets of ...

Article found on: www.glossy.co

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