Fast-food franchise owners, squeezed customers test limits of value meal economy - CNBC

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Summary

The article discusses business strategies for fast-food franchises, focusing on value menus and high-margin items like dessert drinks at Burger King amid inflation pressures. Tags like 'Burger King' and 'Franchising' align with these strategies for bolstering profits and market share.

Article found on: www.cnbc.com

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