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Google coached Mondelez to build first-party data. Now the CPG brand is poised to spend even ...

Retrieved on: 2021-03-16 03:56:15

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Google coached Mondelez to build first-party data. Now the CPG brand is poised to spend even .... View article details on hiswai:

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In fact, the company has “clear strategies” for reducing the amount of money it spends to advertise outside of the walled garden platforms, he said, ...

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