Google's Gen-AI Search Is Powering 84% of Queries, Study Finds - Adweek

Retrieved on: 2024-01-18 16:28:13

Tags for this article:

Online advertising

Digital marketing

Search engine optimization

Internet search engines

SGE

Google Search

Search engine

Organic search results

Travis Tallent

Click the tags to see associated articles and topics

Google's Gen-AI Search Is Powering 84% of Queries, Study Finds - Adweek. View article details on HISWAI: https://www.adweek.com/media/googles-gen-ai-search-is-powering-84-of-queries-study-finds/

Summary

The article discusses the impact of Google's Search Generative Experience (SGE) on SEO, suggesting it disrupts traditional organic search results, necessitating a strategic shift in digital marketing and online advertising efforts.

Article found on: www.adweek.com

View Original Article