Article Details

Great Southern Bank's customer chief scores her rebrand impact - CMO Australia

Retrieved on: 2022-05-03 22:53:50

Tags for this article:

Click the tags to see associated articles and topics

Great Southern Bank's customer chief scores her rebrand impact - CMO Australia. View article details on HISWAI: https://www.cmo.com.au/article/697785/great-southern-bank-customer-chief-scores-her-rebrand-goals/

Excerpt

“The brand element was a turning point, and a very visual and dominant one,” she said. “But we also embarked on a new strategy, and we wanted ...

Article found on: www.cmo.com.au

View Original Article

This article is found inside other Hiswai user's workspaces. To start your own collection, sign up for free.

Sign Up