GroupM and SeenThis partnership dodge over 230 tonnes of carbon emissions

Retrieved on: 2024-08-02 10:45:53

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WPP plc

GroupM

Climate change policy

Climate change mitigation

Greenhouse gas emissions

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GroupM and SeenThis partnership dodge over 230 tonnes of carbon emissions. View article details on hiswai:

Summary

The article highlights GroupM's use of SeenThis technology to reduce carbon emissions in digital advertising, aligning with climate change mitigation efforts. This partnership showcases practical steps WPP's GroupM is taking to integrate climate change policies into their operations.

Article found on: www.marketing-interactive.com

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