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How CMOs Can Be Business Leaders With Jennifer Halloran of MassMutual - Adweek

Retrieved on: 2024-09-05 20:38:10

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How CMOs Can Be Business Leaders With Jennifer Halloran of MassMutual - Adweek. View article details on hiswai:

Summary

The article discusses Jennifer Halloran's role as CMO at MassMutual, emphasizing the shift toward digital marketing to enhance brand management and customer experience. Her innovative strategies reflect key concepts tied to brand management, customer relationship management, and ambitious marketing leadership recognized by SurveyMonkey's awards.

Article found on: www.adweek.com

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