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How do you solve a problem like... turning around a declining brand? | The Drum

Retrieved on: 2022-02-22 09:16:19

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How do you solve a problem like... turning around a declining brand? | The Drum. View article details on HISWAI: https://www.thedrum.com/news/2022/02/22/how-do-you-solve-problem-turning-around-declining-brand

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Brand transformation isn't for the fainthearted. Ben Armistead, executive strategy director, 72andSunny Amsterdam. For brands and customers alike, the ...

Article found on: www.thedrum.com

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