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How Facebook lost its groove - Marketing Brew

Retrieved on: 2025-03-20 21:10:38

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Summary

The article discusses Meta's pivot to focus on influencer marketing and creators to reinvigorate Facebook's relevance among younger users. This shift is essential amidst declining youth engagement and increasing competition from platforms like TikTok, impacting its digital marketing strategies.

Article found on: www.marketingbrew.com

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