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How Guinness attracted 1.5 million customers in under a year - Marketing Week

Retrieved on: 2022-11-15 07:53:55

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How Guinness attracted 1.5 million customers in under a year - Marketing Week. View article details on HISWAI: https://www.marketingweek.com/guinness-million-customers-under-year/

Excerpt

Guinness opted for a blend of TV sponsorship, experiential, influencer marketing and outdoor to achieve its goals.

Article found on: www.marketingweek.com

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