How Much Does Proximity Influence Startup Innovation? 20 Meters' Worth to Be Exact

Summary

The article discusses a study on how physical proximity in coworking spaces benefits startups, particularly within 20 meters—facilitating knowledge transfer and tech adoption. It emphasizes diverse, face-to-face interactions in driving innovation, underlining implications for software development practices and collaborative workplace designs. The study is coauthored by Maria Roche and relates to business processes, incubators, and remote work trends seen in coworking startups and business events such as Conquest BITS Pilani.