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How Netflix markets and generates revenue through original content - AdNews

Retrieved on: 2024-09-29 21:21:59

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Summary

The article details Netflix’s innovative, omnichannel marketing strategies leveraging data analytics, pre-release hype, partnerships, and content personalization to drive customer engagement and retention. This showcases broader themes in 'Media and Advertisement' and 'Digital marketing' specific to Netflix.

Article found on: www.adnews.com.au

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