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Retrieved on: 2018-04-08 21:07:30
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<div>So when Southwest Airlines did a pilot program to look at the potential impact of investing in an <b>analytics</b> package, Doug Gray, director of <b>analytical data</b> services at the company, knew he needed to choose something with a <b>big</b> impact. Of course, <b>analytics</b> work was nothing new to Southwest Airlines.</div>
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