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How the 'local area marketing' strategy has been working in favor of Havells India in these ...

Retrieved on: 2021-04-23 04:30:00

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How the 'local area marketing' strategy has been working in favor of Havells India in these .... View article details on HISWAI: https://www.businessinsider.in/advertising/brands/article/how-the-local-area-marketing-strategy-has-been-working-in-favor-of-havells-india-in-these-uncertain-times/articleshow/82208166.cms

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Ever since the pandemic and the resulting lockdown, Havells has changed its marketing strategy, instead of having a fixed annual budget and plan, ...

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