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Innovating in the Feminine Care Market - HBS Working Knowledge

Retrieved on: 2021-11-03 00:31:24

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Innovating in the Feminine Care Market - HBS Working Knowledge. View article details on HISWAI: https://hbswk.hbs.edu/item/cold-call-innovating-in-the-feminine-care-market

Excerpt

Can CEO Maria Molland (MBA 2002) lead a marketing strategy that confronts those taboos in order to bring innovation to the feminine care market?

Article found on: hbswk.hbs.edu

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