Jumia: Navigating headwinds with efficiency and sustainable growth - Businessday NG

Retrieved on: 2024-02-25 20:08:45

Tags for this article:

Rocket Internet

Jumia

Digital marketing

Marketing

Lagos

Click the tags to see associated articles and topics

Jumia: Navigating headwinds with efficiency and sustainable growth - Businessday NG. View article details on hiswai:

Summary

The article discusses Jumia, an African e-commerce platform, executing a strategic business transformation in Lagos amidst economic challenges, focusing on operational efficiency, marketing optimization, and sustainable growth, which includes leveraging JumiaPay and digital marketing.

Article found on: businessday.ng

View Original Article