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Kroger expands retail media arm into video, CTV - Marketing Dive

Retrieved on: 2022-09-13 04:43:16

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Kroger expands retail media arm into video, CTV - Marketing Dive. View article details on HISWAI: https://www.marketingdive.com/news/kroger-retail-media-network-ctv-video/631590/

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Kroger Precision Marketing (KPM), the retail media business of The Kroger Co., now includes video and CTV inventory after the expansion of its ...

Article found on: www.marketingdive.com

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