LinkedIn's ad strategy shifts toward connected TV and event marketing - eMarketer

Retrieved on: 2025-03-19 17:15:42

Tags for this article:

Recruitment

ROI

Customer engagement

Tomer Cohen

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LinkedIn's ad strategy shifts toward connected TV and event marketing - eMarketer. View article details on hiswai:

Summary

The article highlights LinkedIn's focus on enhancing B2B customer engagement and improving ROI through investments in connected TV and event ads. Tomer Cohen outlines future strategies in recruitment and advertising on LinkedIn. Tags align with these insights.

Article found on: www.emarketer.com

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