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Menswear brand BeYours aims to expand offline reach - founders - India Retailing

Retrieved on: 2024-03-16 16:57:45

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Menswear brand BeYours aims to expand offline reach - founders - India Retailing. View article details on HISWAI: https://www.indiaretailing.com/2024/03/16/menswear-brand-beyours-aims-to-expand-offline-reach-founders/

Summary

The article describes BeYours, an Indian sustainable fashion brand focusing on minimalist men's clothing that emphasizes quality, comfort, and ethical production, experiencing rapid growth and planning expansion using digital platforms like Myntra. The key concept and tags relate to the brand's commitment to sustainable business practices within the fashion industry, its strategy of communication design, product management, and digital marketing in India.

Article found on: www.indiaretailing.com

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