Mixing Protein With Strength Training, Boost Camp Launches For 50+ Audience - MediaPost

Retrieved on: 2024-06-09 18:10:24

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Summary

The article illustrates how Boost Drinks and Nestlé Health Science leverage influencer marketing by partnering with Dara Torres to promote their Boost Camp fitness initiative. The strategy integrates paid social, PR, and digital media to highlight their nutritional supplement drinks and workouts.

Article found on: www.mediapost.com

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