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Molson Coors launches alcohol-free canned cocktail Roxie in DTC play | Ad Age

Retrieved on: 2023-01-11 01:54:56

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Molson Coors launches alcohol-free canned cocktail Roxie in DTC play | Ad Age. View article details on HISWAI: https://adage.com/article/marketing-news-strategy/molson-coors-launches-alcohol-free-canned-cocktail-roxie-dtc-play/2462786

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Search: Marketing News & Strategy ... Roxie marks the first time Molson Coors would build a brand fully in-house, a company spokeswoman said.

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