Article Details

Professor Endorses a New Strategy for Business Growth Rooted in Social Justice

Retrieved on: 2025-01-08 21:25:23

Tags for this article:

Click the tags to see associated articles and topics

Professor Endorses a New Strategy for Business Growth Rooted in Social Justice. View article details on hiswai:

Summary

The article discusses Timothy L. Keiningham's research advocating for integrating social values into digital marketing strategies for corporate responsibility. This aligns with concepts of corporate social responsibility and ethical investment, using IKEA and others as examples.

Article found on: www.stjohns.edu

View Original Article

This article is found inside other hiswai user's workspaces. To start your own collection, sign up for free.

Sign Up