Publicis buys Mars, the world's biggest independent commerce marketing company

Retrieved on: 2024-09-19 20:31:58

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Publicis Groupe

CAC 40

Publicis

Arthur Sadoun

E-commerce

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Publicis buys Mars, the world's biggest independent commerce marketing company. View article details on hiswai:

Summary

Publicis Groupe's acquisition of Mars United Commerce illustrates its strategic expansion in influencer marketing and e-commerce, enhancing its capabilities to offer comprehensive, connected commerce solutions. Tags highlight key players and areas impacted, like Arthur Sadoun and CAC 40.

Article found on: www.adnews.com.au

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