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Retrieved on: 2024-05-11 13:30:44
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Summary
The article discusses Maserati's transition to an all-electric luxury brand and contrasts it with Croatian brand Rimac Automobili's perspective on the electric vehicle market. Rimac's CEO, Mate Rimac, observes a decreased demand for electric hypercars as consumers seek uniqueness, potentially steering Rimac towards combustion engines or hybrid models. Maserati faces challenges amidst changing market preferences and may need to reconsider its strategy.
Article found on: www.italpassion.fr
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