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SBJ Gaming: How the NFL taps into Roblox's legions of players - Sports Business Journal

Retrieved on: 2024-08-08 21:07:11

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SBJ Gaming: How the NFL taps into Roblox's legions of players - Sports Business Journal. View article details on hiswai:

Summary

The article discusses how the NFL leverages platforms like Roblox, through partnerships with Gamefam and others, to engage younger and international audiences. This strategy complements traditional simulations like Madden NFL and new ventures like NFL Retro Bowl.

Article found on: www.sportsbusinessjournal.com

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