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Spirit brands concoct multisensory shindigs for next-gen experiential marketing | Marketing Dive

Retrieved on: 2021-11-02 20:23:55

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Spirit brands concoct multisensory shindigs for next-gen experiential marketing | Marketing Dive. View article details on HISWAI: https://www.marketingdive.com/news/spirit-brands-concoct-multisensory-shindigs-for-next-gen-experiential-marke/609271/

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While digital is still poised to be a central component of spirits' strategies, multisensory efforts allow brands to explore innovation in ways that ...

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