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Take-Two FY3Q results down as NBA 2K24 and mobile ads fall short | VentureBeat

Retrieved on: 2024-02-08 21:23:23

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Take-Two FY3Q results down as NBA 2K24 and mobile ads fall short | VentureBeat. View article details on HISWAI: https://venturebeat.com/games/take-two-fy3q-results-down-as-nba-2k24-and-mobile-ads-fall-short/

Summary

Take-Two Interactive, a major video game publisher in San Francisco's South of Market district, experienced lower-than-expected revenues due to mobile ads and NBA 2K24 performance. Cost reduction and layoffs are imminent, despite the upcoming release of Grand Theft Auto VI by Rockstar Games and acquisition of Zynga. Key titles like GTA and Red Dead Redemption outperform while Web3 initiatives like Zynga's Sugartown emerge.

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