Temple University business school's case study details the personal branding of the recently ...

Retrieved on: 2024-03-13 19:20:15

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Travis Kelce

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Temple University business school's case study details the personal branding of the recently .... View article details on HISWAI: https://news.temple.edu/news/2024-03-13/temple-university-business-school-s-case-study-details-personal-branding-recently

Summary

The article covers Jason Kelce's transition from NFL athlete to personal branding exemplar, supported by a case study by Sheri Lambert and Amy Lavin focusing on his authentic brand strategy, charitable work, and potential post-retirement endeavors.

Article found on: news.temple.edu

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