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Retrieved on: 2024-01-21 22:40:50
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Summary
The article discusses THE UPSIDE's collaboration with STRONG Pilates to create a sustainable athleisure range that intertwines exercise with fashion, driven by a shared ethos of performance and community wellness, promoted on platforms like LinkedIn. Jodhi Meares highlights the importance of brand authenticity.
Article found on: www.bandt.com.au
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