Upfront prime-time pricing increased significantly, but volume wobbled

Retrieved on: 2021-07-16 20:26:15

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Upfront prime-time pricing increased significantly, but volume wobbled. View article details on hiswai:

Excerpt

This year's upfront marketplace saw media networks secure sizable prime-time ... The advertising analysis and forecasting company estimates that ...

Article found on: www.spglobal.com