What it's like to work with LeBron James, marketing master - Ad Age

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What it's like to work with LeBron James, marketing master - Ad Age. View article details on HISWAI: https://adage.com/article/special-report-marketers-year/ad-age-2021-best-marketers-lebron-james/2383381

Excerpt

“LeBron is arguably the most influential celebrity in the galaxy right now,” Adam Harter, PepsiCo's senior VP of media, sports and entertainment, said ...

Article found on: adage.com

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