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Which 50? Has The Datafication Of Advertising Finally Killed Off Adland's Favourite Slogan?

Retrieved on: 2021-04-18 21:02:01

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Which 50? Has The Datafication Of Advertising Finally Killed Off Adland's Favourite Slogan?. View article details on hiswai:

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But in these data rich times, does the fabled “which 50?” line still ring true? Probably not, argues Furqan Wasif (pictured below), head of biddable media ...

Article found on: www.bandt.com.au

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