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Why Companies Need to Own Their Own Digital Advertising Data

Retrieved on: 2021-07-27 12:00:00

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Why Companies Need to Own Their Own Digital Advertising Data. View article details on HISWAI: https://aithority.com/technology/native-and-programmatic-advertising/why-companies-need-to-own-their-own-digital-advertising-data/

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According to a PwC report released in 2019, just 25% of every dollar put toward digital advertising makes it to a viewable impression. That's largely ...

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