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Alejandro Betancourt López and the Future of Retail

Retrieved on: 2024-11-13 19:43:30

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Summary

Alejandro Betancourt López integrates cutting-edge technology, such as Amazon's Virtual Try-On, in Hawkers Sunglasses, reflecting a digital-first approach. This strategy leverages augmented reality and e-commerce to enhance customer engagement and reduce environmental impact.

Article found on: www.retaildive.com

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