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Decoding the 'earned versus paid' media dilemma | The Financial Express

Retrieved on: 2022-05-01 02:49:56

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Decoding the 'earned versus paid' media dilemma | The Financial Express. View article details on HISWAI: https://www.financialexpress.com/brandwagon/decoding-the-earned-versus-paid-media-dilemma/2508791/

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Brands and marketing managers need to now re-strategise their market ... With the rise of the social media influencers, keywords, SEO and the ...

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