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Google Ad-Tech Trial Ends, Industry Execs Emboldened To Speak Outside Courtroom

Retrieved on: 2024-09-28 11:18:21

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Summary

The article discusses The Trade Desk's approach to online advertising, positioning itself as the "anti-Google" but eventually becoming dominant in a manner that stifles competition. It contrasts with TikTok's rise, highlighting the dynamics in digital advertising and how companies like Alphabet Inc., Google, and Microsoft operate.

Article found on: www.mediapost.com

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