How TAB's first chief customer officer is using brilliant CX basics to achieve growth

Retrieved on: 2022-10-26 06:59:49

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How TAB's first chief customer officer is using brilliant CX basics to achieve growth. View article details on hiswai:

Excerpt

As to the CX playbook, Barnett has developed four dimensions to her customer strategy. The first is creating brilliant customer experiences.

Article found on: www.cmo.com.au