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Retrieved on: 2025-03-04 12:18:40
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Summary
The article highlights digital marketing strategies during Ramadan on Snapchat in Saudi Arabia, focusing on enhanced consumer engagement through AR, social commerce, and personalized content. Tags like 'Brand management', 'Social media', and 'Consumer behaviour' connect with adapting campaigns for cultural resonance and leveraging Snapchat's features.
Article found on: gulfbusiness.com
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