Tag: Pete Markey

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Why 'wargaming' is essential to future-proof marketing

Added to Collection on: 2021-06-08 12:00:00

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Business
Articles
Marketing
Strategic management
Business intelligence
Product management
SWOT analysis
Marketing strategy
Lenovo
Brand
Emily Ketchen
Pete Markey

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Inside Boots' mission to create a 'world class media agency' - Marketing Week

Added to Collection on: 2021-09-17 14:26:15

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Boots
Companies of the United Kingdom
Companies
Industry economics)
Boots Markey
Pete Markey

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Boots' CFO: Don't just have conversations with finance when it's budget time

Added to Collection on: 2021-10-21 11:56:12

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Marketing strategy
Marketing
Severus Snape
Michael Snape
Pete Markey

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In-housing A 'nightmare' Say A Third Of Brand Marketers | The Drum

Added to Collection on: 2022-09-14 07:57:14

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Marketing
Microeconomics
Marketing strategy
Chief marketing officer
Retail
Customer relationship management
Pete Markey

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