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Retrieved on: 2024-01-31 11:52:22
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Summary
In the article, the key concept of 'Influencer marketing' is a subset of the broader technological trends impacting retail, including e-commerce, personalized marketing, and social commerce. The tags 'Merchandising, E-commerce, Customer service, Marketing, Payment systems, Omnichannel, Personalized marketing, Online shopping, Retail, Self-checkout, Customer experience, Brick and mortar, Shopping' encompass various innovations such as AI personalization, secure blockchain payments, and AR/VR experiences, which are redefining consumer shopping behaviors and expectations. Influencer marketing is highlighted as a powerful tool for brands to leverage on social media platforms, driving consumer engagement and sales.
Article found on: www.indianretailer.com
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