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10 years ago, LeBron James gave Sports Illustrated its 'I'm Coming Home' scoop

Retrieved on: 2024-07-09 20:30:50

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10 years ago, LeBron James gave Sports Illustrated its 'I'm Coming Home' scoop. View article details on hiswai:

Summary

The article discusses LeBron James' strategic use of media for major career announcements: ESPN's "The Decision" in 2010 and Sports Illustrated in 2014. It highlights the significant public relations impact on James, SI, and ESPN.

Article found on: awfulannouncing.com

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